THE READS
Branding Tips and Stories: The Ultimate Blog
Branding tips, inspiration, and stories in our blog. Find what you need with our search feature below
How to Build Confidence In Your Brand
How to Build Confidence In Your Brand
What happens when you don't feel confident in your brand? A lot can happen. You can feel overwhelmed. Not think what you have to offer is good enough. Not tell anyone about it and hoping someone stumbles across it online. You may not even try to sell your products or services at all. But it doesn’t have to be like that.
A Guide To Brand Better With Your Logo!
A Guide To Brand Better With Your Logo!
Do you know when to use a jpg vs png logo when creating marketing material for your business? Do you know what colors to use to make sure it matches every time someone is creating designs for your brand? Do know what to do with the different logo files you have?
5 Key Elements Of A Branding Strategy
Not every branding strategy should be the same for every business out there. However, each business should know and have these 5 key elements to create an effective branding strategy. Read more about it here in this blog post.
Myth About Websites For Businesses At Any Stage
Myth About Websites For Businesses At Any Stage
Getting back on the subjects of websites for any business owner, I wanted to cover a myth many believe. Especially when getting a business started. What is that myth? Your business has to be "big" or a certain status to have a website, even a well built out one.
Thoughts at the moment No.2
Thoughts at the moment No.2
Sharing current experiences and reflections as an entrepreneur. I have learned what I share in person has benefited others and myself. Who knows what nuggets you can take from it today.
Not Just Another Logo Brand Guide!
Not Just Another Logo Brand Guide!
I’m often asked what is a great way to keep a brand consistent on designs. Well, to answer that question I always say it starts with a guide and a plan. Good branding requires consistency to create brand awareness. That's why I created this Simple Brand Style guide to help you always stay on-brand no matter what you create for your business.
Business Social Page vs Brand website?
Business Social Page vs Brand website?
Sooo… I'm seeing is a trend of brands using business pages/accounts on social media platforms as a replacement for their website 💻. I personally think that is a no-no! Here’s why!
5 Questions You Can Do A Quick Brand Audit With
5 Questions You Can Do A Quick Brand Audit With!
Sometimes we’re so focused on one area of our brand for so long that we forget other areas that need attention too. See if these questions can help you see if you need to work on other areas of your brand.
Do you have these 10 brand touchpoints?
Do you have these 10 brand touchpoints? Touchpoint is a term being thrown around a lot lately, and many may not how they can affect their business and their ideal client. Let’s talk about it.
What Is Branding For Your Business?
If you want your business to succeed, branding is non-negotiable to have. However, what should branding look like for you? What is it you need to have it? Let’s talk about it.
The 2x1 Rule...Do You Know It?
Using the 2x1 Rule has helped me do more with what I’ve been learning. Putting into practice what we learn I have found has been a hard thing to do especially when there is so much information to learn that can help our business. Here's what I learned from Chris Do and it may help you as well.
Client Love - Saïda founder of Imanyco
I had the pleasure of working with a local community group I’m apart of this past weekend to help startups. We are 1909 is a community of entrepreneurs and creators helping one another take steps forward together. I was placed on one of the most meaningful brands I worked with to date!
You, Me, and Brand Confidence
Believe it or not, I have times when I'm not confident in myself and my ability as a brand strategist and designer. Most of the time it's because of imposter syndrome that comes over me from time to time. But how did I change that? Read along and maybe you can gain insight on your struggles to get past.
Do you know the 4 B’s Behind A Great Brand?
You’ve probably been beaten over the head by now with the saying “Your Brand is Not the Logo.” Which is the truth and needs to be drilled into anyone who thinks it is. So what helps make the brand great and all the things that come with it? There’s 4 B’s to understand to help. Let’s explore this…
Cheesecake and Investing in you Brand
What does baking the best cheesecake and building your brand to it’s potential have in common? A lot actually, at least to me. Here’s why…
Is your brand worth the proper investment?
Lately, I’ve been having in-depth conversations about the quality of investment the person behind the brand puts into it. Do they view it as an investment that will make their brand work or a cost to the business budget because it just has to get done? What do you think? Let’s explore this…
Before Your Brand Identity Is Created Do You Know If The Name Can Be Used?
Is the name of your brand available for use?
Let me tell you a story about what happened to a client who I had to redesign their branding 3 TIMES.
9 Ways Brands Can Stay Engaged With Customers
How can brands stay in front of their customer today?
For brands, they must diversify their engagement for this new normal. It is what it is right now. So as a brand, don’t you think it’s important to make adjustments for your business to keep surviving? If your brand has not established an online presence to offer your services in the most effective ways try these ways below.
Make It Easy To Find Your Business Online With These SEO Tips!
Having Issues Being Found Online?
I share a few things on what small businesses can do to improve their searchability online. I want to help small businesses find more success with their business online. So if you need help see if these tips can work for you!
Brand Identity is For Small Businesses
Is Your Brand Identity Working?
Now would be a good time to evaluate if your Brand Identity is and is not working to your business advantage. Let’s explore some things to consider for small businesses as to how a well-done brand identity helps their business.